Socially Responsible Investing financial branding and web design, art director, graphic designer Socially Responsible Investing financial branding and web design, art director, graphic designer Socially Responsible Investing financial branding and web design, art director, graphic designer Socially Responsible Investing financial branding and web design, art director, graphic designer Socially Responsible Investing financial branding and web design, art director, graphic designer Socially Responsible Investing financial branding and web design, art director, graphic designer Socially Responsible Investing financial branding and web design, art director, graphic designer Socially Responsible Investing financial branding and web design, art director, graphic designer ebook, reports, social media campaigns, lead magnet, email, landing pages Socially Responsible Investing financial branding and web design, art director, graphic designer
Category
Archive, Branding, Social Media, Web Design
Tags
Brand Design, Digital Marketing, Figma, Financial Branding, UI
About This Project

CLIENT: Investing Your Values

 

ROLE: Art Director, Visual Designer

 

TOOLS: Adobe CC, Figma, HubSpot

 

Challenge:

Position “Investing Your Values” as a trusted and influential platform for Socially Responsible Investing (SRI), Environmental, Social, and Governance (ESG) considerations, and Faith-Based Investing, targeting investors and investment bankers.

 

Solution:

Research: Conducted an in-depth industry study and competitive benchmarking to inform strategic decisions based on content, structure, and aesthetics.

Design: Crafted a modern, minimalist website to convey credibility and stability.

Information Architecture: Ensured ease of navigation and a clear structural hierarchy.

UI Design: Utilized strategic typography, powerful visuals, and a fresh, seamless user experience.

Strategic Messaging: Conveyed the brand’s mission and values effectively through design elements.

 

Results:

Positive Feedback: Client stated, “This is the best-looking SRI website we have seen.”

Goal Achievement: Successfully positioned IYV as a leading platform for responsible and impactful investing, delighting the client with the outcome.

 

Investing Your Values stands as a trailblazing online platform, empowering investors to make ethical and impactful investment choices while fostering a sense of community and positive change.