Category
Passion Projects
Tags
brand identity, hospitality, marketing, travel

ICE Gen Holiday Collection with Luma AI Dream Machine 

 

Thrilled to share my entry for the Luma AI Dream Machine Content Creator Program Holiday Contest won!

 

Imagine this: ICE, a bold outdoor sports fashion brand, showcasing its Tropical Holiday Collection in a social media spotlight. The mood board I crafted blends pink, coral, and icy blue to create a playful fusion of snowboard-ready looks and tropical holiday vibes. 

 

Using Luma’s Dream Machine, I brought this vision to life with stunning AI-generated visuals and video clips. From vibrant jackets and boots to whimsical tropical patterns, this project allowed me to explore real-world use cases for Dream Machine in fashion, design, and small business marketing.

 

I also tested some MidJourney features including blend to combine shirt and jacket patterns, and to create variations of the AI design concept.