Archive

      CLIENT: Nextperience, NBA   ROLE: Visual Designer   TOOLS: Adobe CC, Illustrator, After Effects   Challenge: Create a captivating consumer activation experience for the 2024 NBA All-Star Crossover event at the Indiana Convention Center in Indianapolis. The goal was to design and develop an engaging interactive game that adhered to the NBA...

Flawsome Beauty brand concept for Gen Z, keeping in mind their preference for individuality, self-expression, social consciousness, and internet culture....

CLIENT: Investing Your Values   ROLE: Art Director, Visual Designer   TOOLS: Adobe CC, Figma, HubSpot   Challenge: Position “Investing Your Values” as a trusted and influential platform for Socially Responsible Investing (SRI), Environmental, Social, and Governance (ESG) considerations, and Faith-Based Investing, targeting investors and investment bankers.   Solution: Research: Conducted an in-depth industry study...

CLIENT: Nextperience, Credit Karma   ROLE: Visual Designer   TOOLS: Figma   Challenge: Create a user-friendly consumer registration experience for Credit Karma’s brand activations at events, including a sweepstakes microsite for a Houston Rockets promotion. The goal was to ensure secure data handling and effective lead generation.   Solution: Consumer Registration UX: Designed an intuitive...

Optimize your B2B tech marketing efforts with advanced marketing automation solutions. Implement automated workflows, templates, emails, and landing pages to drive lead generation and conversion. Enhance efficiency and ROI with cutting-edge marketing automation strategies for B2B technology companies....

Press kit design for Corvette Stingray 50th Anniversary debut at the NAIAS. Embossed metallic foil sleeve, varnished magnetic closure case. Embossed foil booklet cover, USB drive with limited numbered plaques with production vehicle emblem. AGENCY: Premier Communications Group...

CLIENT: Beaute de Maman, Michele Brown MD   ROLE: Art Director, Sr. Graphic Designer   TOOLS: Adobe CC, Illustrator, Photoshop, InDesign   Challenge: Develop a cohesive and appealing brand identity for Beaute de Maman, emphasizing its unique position in the beauty market catering to pregnant women and mothers.   Solution: Brand Identity: Created a sophisticated...

CLIENT: EnhanceScape, The Home Depot   ROLE: Art Director, Sr. Graphic Designer   TOOLS: Adobe CC, Illustrator, Photoshop, InDesign   Challenge: Develop branding, environmental retail graphics, and print advertising for EnhanceScape, a landscape installation services provider, to be featured in The Home Depot stores. The goal was to create cohesive and eye-catching...